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The Holiday Hustle: A Guide to Managing Events in December
The festive season is upon us, and with it comes the whirlwind of holiday events that can leave even the most organised among us feeling a bit overwhelmed. December is a month filled with joy, festivity and a packed schedule of gatherings, ranging from office parties to family reunions. Managing events in December demands meticulous […]
Planning a Budget-Friendly Year-End Function without Compromising Quality
As the year comes to a close, it’s a time for evaluation, introspection and (most importantly) celebration! However, planning a year-end celebration to truly send the year off in style can be daunting. Especially when you have to work within budget constraints. The good news is that it’s entirely possible to plan a memorable year-end […]
Streamlining the Event Registration Process to Boost Attendance
A cumbersome event registration process is one of the first things that can deter potential attendees. We’ve all been there – when you receive a poorly designed registration form, it can be a major turn-off for prospective participants. However, when you approach the event registration process as an opportunity to improve your event, it could […]
The Event Planner’s Guide to Data Mining
The phrase ‘big data’ is bandied about with much fervour, with everyone wanting a piece of the big data pie. As we’ve written about before, the right data mining on your guests is your ticket to creating events that truly resonate. But what kind of data should you be collecting, and how exactly should you […]
Boosting Exhibition Attendance With Invitation Management Software
Calling all event enthusiasts! Join us as we explore the exciting world of exhibitions, and find out how you can supercharge your event attendance. Using the power of invitation management software boosting exhibition attendance has never been easier! We all know that a booming exhibition hinges on a bustling crowd of enthusiastic visitors. After all, […]
Six Mistakes Event Companies Need to Stop Making
We’ve seen it happen time and time again: silly mistakes made by event companies who should know better. As I’m sure you’re all too aware, it only takes one slip-up to put the success of your entire event in jeopardy. Are you guilty of any of the below? 1. Event Companies Settling for an Inadequate […]
Harnessing the Power of Conferencing Technology for Large-Scale Events
Go big or go home! When it comes to organising large-scale events, you should never underestimate the power of conferencing technology. Whether you’re planning a massive corporate conference, a global summit or an industry trade show, harnessing the potential of the latest technology can take your event to the next level. Experience the power of […]
Six Qualities of Effective Event Branding
Corporate events are by definition, fiercely competitive. No matter how established your brand is, or how sizeable your budget is, you’re competing against numerous other companies who’re all trying to garner the attention and buy-in of a finite amount of guests. Beating the odds relies on an informed, strategic approach; in order to succeed, your […]
Conference Budgeting 101: Managing Your Event Expenses
One of the most critical aspects of hosting a conference is budgeting. A well-structured budget ensures that all your expenses are accounted for, that money is allocated properly and that the event stays on track financially. But as Murphy’s law states: “Anything that can go wrong will go wrong.” An adage that is often too […]
The Hidden Gems In Your Corporate Event Planning Checklist
Safely tucked away in any event professional’s ring binder file would be that item so essential to the event planning process that, were it ever to be lost or destroyed, the world would surely come crashing down around them. I’m talking about the unsung hero of the event management process – the corporate event planning checklist. […]
9 Tips To Help You Plan A Successful Exhibition
Planning an amazing exhibition that leaves guests wanting more takes time, effort and a lot of careful planning. Whether you’re organising a large-scale trade show or a smaller, more exclusive event, there are a couple of things to consider to ensure your event runs smoothly. Here are nine tips to help you plan a successful […]
Six Things To Look For In Corporate Event Management Software
The right event management software can elevate your events, simplify the entire event process and streamline operations. In short, it’s an investment that pays off tenfold. The wrong corporate event management software, however, can eat into your precious time, unnecessarily complicate tasks, and end up as a massive waste of money. So how to do […]
Developing Event Strategies To Reach Online Audiences
Having an online presence has become an essential part of event planning. If people can’t find you online, it’s likely that a large chunk of your target audience will never hear about your events. With the prevalence of social media and digital marketing, event planners have many opportunities to reach out to their audiences and […]
How Do You Go About Integrating Social Media Into Your Events
Social media has become an essential part of many of our lives, and just about every business now has an online presence. From connecting with friends to sharing selfies, social media platforms have revolutionised the way we communicate. As an events manager, integrating social media into your events is essential if you want to increase […]
The Benefits of Automating Event Management Processes
We live in an age of innovation, where technology has evolved to the point where complex tasks can be completed with a simple click of a button. And thank goodness for that, because if you want to keep up with the speedy pace of modern-day life, you will no doubt require all the help you […]
Creating an Engaging Event Experience That Guests Will Remember
Hosting an unforgettable event is no simple task and the success of your event often hinges on whether or not you were able to produce engaging event experiences. As an event organiser, one of your main goals is to provide attendees with an experience that will stay with them for a long time. You want […]
The Importance of Exhibitions for Your Business
Exhibitions and trade shows have played an important role in the business world for many years. These events provide companies with an opportunity to showcase their products and services, network with peers in their industry, get up to date with the latest trends and meet new people. In today’s increasingly competitive business environment, where just […]
Why Is Gathering Event Data So Important?
Information is key to running a successful business in this day and age, and the events industry is no exception to this rule. By gaining insight into your target market you are able to better focus your marketing efforts on those people that are more likely to interact with your company. The importance of gathering […]
Adventure In South Africa: Things To Do In December
South Africa is a truly unique country with an abundance of natural beauty and a diverse range of attractions and historical sites. No matter which province you find yourself in, there is lots to see and loads to do. As the warm months roll in at the end of the year, many residents and tourists […]
Important Future Events Trends To Keep An Eye On
It is safe to say that the last few years have been rough on most people in the events industry. The COVID-19 pandemic undoubtedly caused a shift in the way that many event planners think and the way that they approach different events. In the midst of all the challenges faced by the industry, there […]