Here’s Why an Events Management System is Your Secret Weapon
If you want to build better relationships with your clients, you’ll need an events management system that enables you to provide them with data-driven results.
Being an event planner is hard work. Long hours, difficult clients and a ‘To Do’ list the length of your arm mean that at any given time, you’re juggling a myriad of equally important tasks. Keeping your head above water, can take some doing. The difference between event planners who’re constantly on the verge of a nervous breakdown, and those who take everything in their stride doesn’t lie in their immunity to stress, but in the tools they use.
Demonstrating ROI and justifying expenditure relies on data. There isn’t a single client out there who’ll take your word for it that an event was a success if you don’t have the right information to substantiate your claim. This is where an events management tool becomes your saving grace; because you’re able to collect information about your guests right from the very first ‘Save the Date’, collating a post-event report that contains accurate data is that much easier.
When combined with a post-event survey, your post-event report offers clients a holistic, data-driven overview of the entire event.
Establishing how your guests viewed an event is crucial. If you’re not asking them for feedback, how would you know what parts of the event were successful? Or what aspects failed to impress? If you’re able to gather feedback, you’ll be able to continuously improve the events you run.
An events management system that contains functionality that enables you to send out a post-event survey – either in the form of an email or SMS – is one of the most powerful ways to up your event planning game. Learning from your mistakes – and successes – relies on having hard data on hand.
Time is something you’ll always be short of. If you want to be able to meticulously manage the RSVP process in a way that’s fast and easy, you’ll need an events management system.
Manually managing the RSVP process is not an option. Nor is collecting and storing this information in lever arch files. An events management system automatically collects and collates every single piece of information a guest sends you – from the time your online invitation was delivered, to the name and dietary preference of their partner. If you want to save time, and your sanity, arm yourself with an events management tool that can do this for you.
Providing perfectly tailored event solutions becomes infinitely easier, thanks to the data-gathering ability of a sophisticated events management system.
By now, you’ll know that an event based on a ‘guesstimate’ or feeling won’t cut it. If you don’t know anything about your guests, there’s no way you’ll be able to create an event that resonates with them. An events management system provides you with an easy way to find out, and then collect and securely store information that’s crucial for creating and managing an event your guests – and clients – will love.
Our events management system is built to do all of this. Created by event planners with the sole purpose of making your job that much easier, and used by industry-leading international brands, it’s safe to say that our RSVP software is your secret weapon. If you’re ready to up the ante of your corporate events, find out more about our software, here.
A study conducted during the recent Sochi Winter Olympics by 