Nine things your event technology should do

Whether you’re a seasoned event planner or are busy finding your feet in the industry, you’ll know that your services are only as good as the event technology you use. Make sure that you’re armed with event technology that can do the following:

1.  Work across all devices.

If your event management software only works on a desktop, it’ll add very little value to your events. Your event technology must work across all devices, and be operational wherever you are. This will ensure that you and your staff will be able to access it wherever they are, on their devices of choice.

2.  Streamline the entire event planning process.

From the RSVP process to check-in, the right kind of event technology consolidates and streamlines every single aspect of the management of an event. Many people forget that event technology exists to make your life simpler – make sure that your event management tools aren’t complicating the event process.

3.  Cut down on queues.

Frustrating your guests due to long queues is a cardinal sin. Event technology should speed up the registration and check-in process in order to ensure a guests isn’t put off before they’ve even set foot in the venue.

4.  Keep all staff informed in real time.

Avoid miscommunication and human error with event technology that’s updated in real time. Corporate events entail multiple guest lists and multiple staff to register your guests. It’s therefore crucial that multiple members of staff are able to access and operate the software, without running the risk of data being conflicted.

5.  Elevate the entire guest experience.

The right kind of event technology should bolster your entire event. Faster queues, QR codes instead of adhesive name tags, and a check-in process operated by tablet – as opposed to a paper and pen – are all key in creating an exceptional event experience.

6.  Position your brand as industry leading.

Using the latest event software firmly positions your brand as one that’s ahead of your competitors, innovative and future-focused.

7.  Collect detailed data.

An event provides you with a vast amount of valuable information about your guests – your event technology must be able to gather and store this data. If it can’t, you’re losing out on precious data that holds the key to creating relevant, engaging events. Read our blog here, about why the quality of your events relies on the data you’re collecting.

8.  Have accurate reporting tools.

Compiling post-event reports based on hard data is crucial for demonstrating the success of an event to your clients. Thus, detailed, data-driven reporting capabilities are imperative.

9.  Add value to your clients.

By being able to see exactly how your event performed, your clients are able to improve their events, tailor their offerings to suit their guests and as a result, achieve ROI.

Is your event technology able to do all of this? Chances are, it isn’t. Find out more about our industry-leading event software that’s advocated by leading international and local brands.